Vol. 25 No. 3 (2025): September-December

Artículos

• Vol. 25 Núm. 3 2025 Editorial

  4-4

  • PDF (Spanish)

• Organizational Climate and Job Performance as Determinants for Development in Organizations

  José Morelos Gómez, Harold Lora Guzmán

  5-12

  • PDF
  • HTML

• Relationship between Organizational Climate and Job Satisfaction: A Study in a Private Healthcare Institution in San Luis Potosí

  Zuleyma Carmen Rodríguez Castillo, Darío Gaytán Hernández, Sofia Cheverria Rivera, Isabel Cristina Flores Rueda

  13-27

  • PDF (Español) (Spanish)
  • HTML (Español) (Spanish)

• Colombia Facing The Challenge Of Financial Education: A Reflection On Global Learnings And Paths To Build

  Alcides Suárez López, Juan Carlos Restrepo Botero

  28-41

  • PDF (Español) (Spanish)
  • HTML (Español) (Spanish)

• The importance of the Income Statement in decision-making

  Carlos Alberto Romero Gracia, Luisa Fernanda Camargo Salcedo, Carlos Alberto Bustamante Morales

  42-49

  • PDF (Español) (Spanish)
  • HTML (Español) (Spanish)

• Strengthening the supply chain: Occupational health and safety practices in supplier selection for a lighting products marketing company

  Maria Ximena Sanchez Saavedra, Martha Isabel Riaño Casallas

  50-66

  • PDF (Español) (Spanish)
  • HTML (Español) (Spanish)

• The importance of the Income Statement in decision-making

  Carlos Alberto Bustamante Morales, Raúl Hernando Correa Arrieta, Carlos Alberto Romero Gracia

  67-81

  • PDF (Español) (Spanish)
  • HTML (Español) (Spanish)

• Innovation and marketing of tagua as a sustainable artisanal product in Chiquinquirá, Boyacá

  Jhonn Jairo Angarita López, Fabio Camargo Morales, Gloria Jeanette Rincón Aponte

  82-101

  • PDF (Español) (Spanish)
  • HTML (Español) (Spanish)

• Predictive Models for Strawberry supply estimation in Cundinamarca. A comparative Approach Using Machine Learning and Regression

  Oscar Mauricio Gelves Alarcón, Nataly Lorena Guarín Cortés, María Paula Peña Martínez, María Fernanda Rebolledo Marulanda

  102-112

  • PDF (Español) (Spanish)
  • HTML (Español) (Spanish)

• Impact Of The Covid-19 Infodemic On The Mental Health Of Older Adults: Challenges And Solutions In The Context Of Marketing

  Aracely Díaz Oviedo, Ricardo Bezerra Cavalcante

  113-120

  • PDF (Español) (Spanish)
  • HTML (Español) (Spanish)

• Exclusive use typography as a document authentication tool in times of artificial intelligence

  Flor María Torres Guzmán, Víctor Alejandro Franco Ortiz, Fernando Luna Salas

  121-131

  • PDF (Español) (Spanish)
  • HTML (Español) (Spanish)

• Constitutional Principle of the Recognition and Protection of Ethnic and Cultural Diversity in Colombia

  Román Francisco Téllez Navarro, Jacqueline Blanco Blanco, Zilath Romero González

  132-145

  • PDF (Español) (Spanish)
  • HTML (Español) (Spanish)

• Bibliometric analysis: exploring the main trends in sustainability in the food industry

  Anguie Daniela Galviz Leal, Julia Carolina Castro Maldonado, Orlando González Gómez

  146-162

  • PDF (Español) (Spanish)
  • HTML (Español) (Spanish)

• Web positioning optimization of rotanuncio in manta/ecuador through AI-generated strategies

  Jean Paúl Guevara Carrasco, Pablo Vidal Fernández, Marco Iván Granda García

  163-173

  • PDF (Español) (Spanish)
  • HTML (Español) (Spanish)

• Digital marketing: its impact on market growth in naturopathic medicine - Santo Domingo, Ecuador

  Manuel Antonio Chica Anchundia, Ulises Federico Mero Chávez, Marco Iván Granda García

  174-189

  • PDF (Español) (Spanish)
  • HTML (Español) (Spanish)

• Brand equity: its impact on the online positioning of “Montubio” restaurant Portoviejo – Ecuador

  Yaritza Gively Tutivén Fernández, Aarón Leonel Baduy Molina

  190-205

  • PDF (Español) (Spanish)
  • HTML (Español) (Spanish)

• Artificial intelligence in the training of marketing Professionals case ULEAM 2023

  Oscar Smith Vinces Mora, Estela Rossana Sabando Mendoza

  206-219

  • PDF (Español) (Spanish)
  • HTML (Español) (Spanish)