Random Reward Mechanics in Behavioral Behavior in Youth from Bogotá
DOI:
https://doi.org/10.24054/cie.v1i20.3515Keywords:
Addiction, Consumer behavior, Spending, Random process, Video gamesAbstract
The impact of random reward mechanics, such as loot boxes, in video games is analyzed, focusing on their relationship with impulsive spending and addictive behaviors. Based on theories of immediate gratification and conditioning, a mixed methodology is applied, combining analysis of player perceptions and usage patterns. The results indicate that young people are especially vulnerable due to psychological stimuli, showing behaviors such as repetitive spending and normalization of these practices. The need for regulations to protect young players and balance monetization with responsibility is concluded, providing key inputs for developers, legislators and players in Bogotá.
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