Egregore: Cultural conceptions and collective advertising identities as a reference in the creation of advertising content in Colima, Mexico. FACE: Revista de la Facultad de Ciencias Económicas y Empresariales, [S. l.], v. 25, n. 1, p. 111–126, 2025. DOI: 10.24054/face.v25i1.3578. Disponível em: https://ojs.unipamplona.edu.co/index.php/face/article/view/3578. Acesso em: 16 oct. 2025.