ÁLVAREZ VANEGAS, A. Strategic communication and social marketing. the case of alvane artesanos®: a colombian artisan brand in alliance with ethnic communities. FACE: Revista de la Facultad de Ciencias Económicas y Empresariales, [S. l.], v. 23, n. 2, p. 171–178, 2023. DOI: 10.24054/face.v23i2.2471. Disponível em: https://ojs.unipamplona.edu.co/index.php/face/article/view/2471. Acesso em: 31 oct. 2024.